AI-assisted Arbitration Workbench
Helping support agents settle buyer–seller disputes with AI-assisted evidence review.
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Selected work
2017 — 2026
Reverie AI / PopVid
AI creation and live character interaction, from concept to launch.
Founding Designer · 2025–2026
Cisco Secure Equipment Access
A guided path from industrial equipment to a working remote session.
UX Lead · 2023–2024
Lazada Messaging
Buyer–seller conversations across platforms and languages.
UX/UI Designer · 2018–2019
TELUS My Wi-Fi
Setting up and managing a whole-home Wi-Fi network.
UX/UI Designer · 2017–2018/ about
Xiaorui Li
Product design
Sound-reactive visuals
SF Bay Area
I’m a product designer and visual artist based in the SF Bay Area.
For more than ten years, I’ve designed AI products, enterprise SaaS, mobile apps and games.
I do my best work on projects without a ready-made roadmap, where finding the shape of the product is as much of the job as drawing it.
Outside of product work, I build side projects, join hackathons and stay active in design communities.
My sound-reactive visual practice explores the same thing: making something respond to the person or the signal in front of it.
/ contact
Let’s connect.
Product ideas, visual experiments,
or just a hello.
- linkedin.com/in/xiaoruili